“The Director’s Blog” – “We want to make our work more visible”
The FONDATION SUISA, a non-profit foundation, has been promoting the latest Swiss music creations since 1989. You can read about how this is done in detail in the newly launched “Director’s Blog”. Foundation Director Urs Schnell wishes to increase the “visibility of our activities” by doing so.
What exactly does a foundation such as the FONDATION SUISA do? A general summary of its activities may well be included on its website, but what does its work actually look like on an everyday basis? What happens to roughly CHF 2.7m which is allocated to the foundation by the Cooperative Society SUISA each year – an amount which corresponds with 2.5% of the SUISA income from performing and broadcasting rights in Switzerland and the Principality of Liechtenstein? And how does the support and promotion affect various levels in the end?